Marketing Operations Process Manager

About Coursera Coursera was launched in 2012 by Andrew Ng and Daphne Koller with a mission to provide universal access to world-class learning. Today, it is one of the largest online learning platforms in the world, with 197 million registered learners as of December 31, 2025.

Coursera partners with over 375 leading university and industry partners to offer a broad catalog of content and credentials, including courses, Specializations, Professional Certificates, and degrees. Coursera’s platform innovations — including generative AI-powered features like Coach, Role Play, and Course Builder, and role-based solutions like Skills Tracks — enable instructors, partners, and companies to deliver scalable, personalized, and verified learning.

Institutions worldwide rely on Coursera to upskill and reskill their employees, students, and citizens in high-demand fields such as GenAI, data science, technology, and business, while learners globally turn to Coursera to master the skills they need to advance their careers. Coursera is a Delaware public benefit corporation and a B Corp

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Job Overview The Marketing Strategy and Operations team at Coursera partners with all areas of the marketing organization and the enterprise sales team to drive revenue, design and execute marketing strategies, and lead internal processes to enhance productivity, leverage, and efficiency. Marketing Operations Process Manager is pivotal in reviewing, auditing, and improving existing marketing and cross-functional processes. The successful candidate will build new processes where required, ensuring streamlined workflows that enhance efficiency and effectiveness in our marketing operations.

Key Responsibilities: Process Review & Audit

• Conduct thorough reviews and audits of current marketing and cross-functional processes.
• Identify inefficiencies and areas for improvement.
• Develop recommendations for enhancing existing workflows.

Process Development & Implementation

• Design and build new processes where required to support marketing operations.
• Document and communicate new procedures clearly to all stakeholders.
• Collaborate with cross-functional teams to ensure smooth implementation of new processes.

Data Flow Management

• Understand and manage the interoperability of marketing data, tools, and support functions.
• Ensure data flows seamlessly across platforms and teams to support marketing objectives.

Impact Tracking & Continuous Improvement

• Monitor and track the impact of business processes.
• Analyze process steps to measure time and effort involved.
• Continuously improve processes to reduce time and effort through automation and AI-supported workflows and systems.

Collaboration & Communication

• Act as a strong communicator and collaborator within the marketing team and with other departments.
• Facilitate communication and knowledge sharing between departments to promote a cohesive workflow.
• Provide training and support to team members as needed.

Qualifications:

• Proven experience in marketing operations, business process management, or a similar role.
• Strong understanding of marketing data flows and tools.
• Demonstrated ability to lead process improvement initiatives.
• Excellent communication and collaboration skills.
• Experience with automation and AI tools for workflow optimization.
• Analytical mindset with a strong focus on data-driven decision-making.
• Ability to manage multiple projects simultaneously and prioritize tasks effectively.

Coursera is an Equal Opportunity Employer committed to building a welcoming and inclusive workplace. We consider all qualified applicants without regard to legally protected characteristics and provide reasonable accommodations upon request at accommodations@coursera.org. Learn more in our CCPA Applicant Notice and GDPR Recruitment Notice.

To protect against recruitment fraud, please note that Coursera recruiters will only communicate with candidates using official coursera.org email addresses. We do not conduct interviews or negotiate offers via personal or non-coursera.org accounts.