About The Team If you are excited about driving 10X growth for India’s only true (and profitable) e-commerce platform, then this might be the role for you. As part of the Meesho growth team, we drive end-to-end structured growth for Meesho, from improving top of mind awareness to acquisition and activation of new users, all the way to engaging and retaining them, even resurrecting churned users.Beyond increasing the total active user base at Meesho, we are also the custodians of channelizing user intent in the most optimal way (managing homepage, leveraging deal constructs etc.), and increasing repeat preference for Meesho, through sale events and loyalty programs.What sets us apart from many other organizations is that we are a fully autonomous Growth engine, with our own dedicated Product, Design, Engineering, Analytics and Creative teams - a fantastic and diverse bunch of generalists and specialists, all united by a passion for growth. We also have a good time outside work, but it's best if you experience it first-hand :)
About The Role As Manager - Growth you would work as a growth generalist on any part of our growth funnel - Annual Transacting Users Expansion - includes acquisition initiatives via Branding, Performance Marketing, Re-marketing or working on Activation funnel - onboarding, intent channelization, checkouts OR Monthly Transacting Users / ATU expansion - works across different order stages, formulating and implementing different user-seller programs to make the platform more lucrative and drive intent to purchase at the right time with the right selection in place for different user cohorts. The role is a Strategy and Operations role across any of the sub-orgs, fungibility across the pods is expected as this is a generalist charter.This will entail solving a wide range of problems (covered below), with the help of a rockstar team and other cross functional stakeholders.
What You Will Do
What You Will Need
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